EastCoal Announces Share Consolidation

VANCOUVER, BRITISH COLUMBIA--(Marketwired - Aug 7, 2013) - EastCoal Inc. (TSX VENTURE:ECX)(AIM:ECX) (the "Company" or "EastCoal") is pleased to announce that it is proceeding with a share consolidation of its issued and outstanding common shares further to the approval of shareholders at the Company's annual general and special meeting held on July 26, 2013 and the approval of the TSX Venture Exchange received today.

The consolidation is expected to be effective from the opening of the markets on August 8, 2013 on both the TSX Venture Exchange and the AIM market of the London Stock Exchange plc, respectively. The consolidation is being effected on a ratio of ten (10) pre-consolidation common shares to one (1) post-consolidation common shares, consolidating the Company's 728,048,493 issued and outstanding common shares to 72,804,849 common shares following the consolidation.

The Company will also be consolidating its outstanding options and warrants on a ratio of ten (10) to one (1), with the result that each consolidated option and warrant will now entitle the holder to acquire one common share in the capital of the Company at an exercise price equal to ten (10) times its original exercise price. The following table summarizes the Company's capital structure following the consolidation of its common shares, options and warrants (all dollar amounts expressed in Canadian dollars):

The Company's name and trading symbol will remain the same. The Company's new CUSIP/ISIN numbers are CUSIP 276165503 and ISIN CA 2761655034.

Letters of transmittal with respect to the consolidation will be mailed out to all registered shareholders on or about August 8, 2013. All registered shareholders of the Company will be required to send their certificates representing pre-consolidation common shares with a properly executed letter of transmittal to the Company's transfer agent, Computershare Trust Company of Canada, in accordance with the instructions provided in the letter of transmittal. Additional copies of the letter of transmittal can be obtained through Computer Trust Company of Canada. All shareholders who duly complete letters of transmittal will receive post-consolidation common share certificates. For shareholders holding EastCoal shares through CREST, the depository interests positions will be automatically consolidated following the consolidation without any further action required by such shareholders and no letter of transmittal will be mailed to such shareholders nor will such shareholders be required to complete a letter of transmittal.

No certificates representing fractional post-consolidation common shares will be issued pursuant to the consolidation. Any fractional common shares arising from the consolidation will be rounded down or up to nearest whole common share, with 0.5 of a common share being rounded up. Pursuant to the terms of the outstanding warrants, the Company is not obligated to issue fractional common shares upon the exercise of any such warrants and, therefore, any common shares issuable post-consolidation upon the exercise of any outstanding warrants shall be rounded down the down to the nearest whole common share.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

This press release contains projections and forward-looking information that involve various risks and uncertainties regarding future events. Such forward-looking information can include without limitation statements based on current expectations involving a number of risks and uncertainties and are not guarantees of future performance. There are numerous risks and uncertainties that could cause actual results to differ materially from those expressed in the forward looking information. These and all subsequent written and oral forward-looking information are based on estimates and opinions on the dates they are made and are expressly qualified in their entirety by this notice. Except as required by law, EastCoal assumes no obligation to update forward-looking information should circumstances or management's estimates or opinions change.